Dispute prevention and resolution
We defend trademarks, trade names, and distinctive signs in litigation and pre-litigation disputes, prioritizing negotiation whenever possible and taking action in court when the defense of the trademark requires it.
“The multidisciplinary team handles both litigation and the registration and processing of trademarks for all types of clients, from startups and small and medium-sized businesses to large multinational corporations.”
A Comprehensive Approach to Trademark Litigation
Litigation Strategy for Identity and Reputation Disputes
A brand embodies identity, reputation, and trust in the marketplace. When a dispute arises, defending it requires evaluating not only the disputed mark, but also its actual use, its distinctiveness, and the impact the dispute may have on the business.
Since 1865, we have provided advice on trademarks and trade names, assisting with their protection, monitoring, use, and defense. This accumulated experience allows us to assess each dispute with a comprehensive understanding of the asset and to anticipate which arguments can strengthen the owner’s position.
In addition to this hyper-specialization, we bring more than 30 years of experience appearing before national and international courts and a team of attorneys recognized in legal rankings.
We have handled highly complex trademark litigation cases, including matters that have helped establish legal precedents regarding infringement, reputation, unfair exploitation, parallel imports, and the coexistence of marks.
As a law firm and consulting firm, we approach every litigation matter from every angle. This comprehensive perspective, combined with our litigation strategy and technical expertise, allows us to identify substantive and procedural advantages, strengthen our position in each case, and seek the most favorable resolution.
Services for Trademark Disputes
Specialized Defense of Trademarks and Distinctive Signs
Trademark Infringement and Risk of Confusion
We take action against unauthorized use, imitations, similar marks, or conduct that could cause confusion in the market.
Renowned Brands and Reputation
We handle cases involving the validity, non-use, bad faith, ownership, or reacquisition of trademark rights.
Invalidity, Expiration, and Claim of Trademarks
We draft and handle requests, responses, and preliminary communications to defend rights
Parallel Imports and Exhaustion of Rights
We advise and represent brands in disputes related to distribution, resale, exhaustion of rights, and unauthorized imports.
Unfair Competition
We take action against conduct that causes confusion, imitation, or the exploitation of another party’s reputation, as well as against unlawful advertising or unfair practices that affect the brand.
Interim Measures and Evidence
We develop emergency strategies, conduct verification proceedings, secure evidence, and implement precautionary measures to effectively protect the trademark.
Team specializing in trademark litigation
Our Experts
Other services related to trademark litigation
Trademarks and trade names
We protect, monitor, and defend your brand identity to strengthen its distinctiveness, reputation, and market value.
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Legal and preventive advice
We anticipate risks, negotiate solutions, and prepare to defend your intangible assets before a dispute escalates.
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Unfair Competition and Advertising
We prevent and defend against claims of unfair competition and illegal advertising before Autocontrol, either through out-of-court settlement or in court.
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Anti-Piracy
We combat counterfeiting online and offline through surveillance, customs enforcement, police actions, and criminal proceedings.
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Contact
How can we help you?
From patents, trademarks, and copyrights to technology, contracts, data protection, and IP disputes. We analyze your needs, assign them to the most qualified professional, and provide you with a response in less than 24 hours.